At Amazon we continually look for opportunities to invent on behalf of our customers helping them to find and discover virtually anything they want to buy online. We are in the process of building a range of advertising products that enhance customer experience and are integrated with our core eCommerce platform.
A strategically important part of our advertising platform is Amazon cost per click advertising. Products currently available include Sponsored Products and Amazon Marketing Services, which allow our advertisers to increase the discoverability of their products on the Amazon platform and targets ads by shopper search keywords. We have built a new team who own the advertiser success on our cost-per-click Self-Service Performance Advertising (SSPA) program. This team works directly with our top advertisers to assist them in meeting their strategic objectives and develop strong feedback mechanisms to inform and influence the product road-map.
As an Advertiser Engagement Manager, you will work closely with our top European advertisers and have direct responsibility for helping them optimize their cost per click advertising campaigns. You will manage a portfolio of advertisers and use both qualitative and quantitative expertise in order identify opportunities and increase performance across the UK, Germany, France, Italy and Spain. You will share your learnings globally whilst your efforts will drive advertiser commitment, revenue growth and product improvements. Key Responsibilities
· Manage a portfolio of advertisers using business analyses to proactively identify and realize opportunities to increase performance
· Assist advertisers to reach their performance goals quickly and efficiently across UK, Germany, France, Italy and Spain
· Engage with local and international stakeholders communicating your strategy and reporting on performance
·Customize and create optimization proposals that are meaningful, compelling and relevant to your advertisers