Amazon

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Marketing Manager - 8 months contract

Marketing Manager - 8 months contract

Job ID 
562875
# Positions 
1
Company/Location (search) 
ES-Pozuelo de Alarcon
Posted Date 
10/2/2017
Position Category for Posting 
Marketing & PR
Recruiting Team 
..

Job Description

Amazon is seeking a talented, creative, and dynamic Marketing Manager to back-fill a maternity leave and support our fast-growing same-day delivery service, Prime Now. This is a unique opportunity to play a key role in an exciting and groundbreaking new initiative at Amazon in its early stages. The Marketing Manager will play a critical role to support the rapid growth of this initiative, creating and executing strategies to drive customer awareness, acquisition, and engagement with Prime Now through overseeing our paid, earned and owned traffic strategy. Applicants must have demonstrated expertise in marketing analytics and acquisition marketing, including search marketing, digital display advertising, affiliates, owned channels, and social media marketing.
This marketing manager will guide new marketing projects to successful test and completion. The right person for this role will have experience with online and offline marketing, making data-driven decisions, and influencing others. They should have a solid understanding of customer dynamics and segmentation in the digital media, advertising, mobile, or experience in commerce and high-tech industries. They must be able to work at the strategic level (participating in the generation of bold and innovative ideas for growth) and at the tactical level (managing campaigns with advertising tools, analyzing traffic data and solving problems). Flexibility, organizational skills and the ability to prioritize in a changing business environment will also be key. Our team culture is goal-oriented, collaborative and driven to achieve results. We seek an individual who is motivated by a fast-paced and highly entrepreneurial environment.

Key responsibilities:
  • Conceptualize, build, and execute multi-channel marketing plans for Prime Now across paid, earned and owned channels, including creative development, targeting segmentation, and performance analysis
  • Deep understanding of the customer, with obsessive understanding of new products, trends, and opportunities
  • Determine the appropriate methods and systems of metrics for measuring, and monitor marketing effectiveness including brand awareness, brand equity, and sales results
  • Leverage in depth knowledge of marketing attribution models and A/B experimentation to manage performance, drive channel and campaign optimization and identify key drivers of trends in the customer funnel

Basic Qualifications

  • Bachelor Degree required
  • 3+ years of marketing experience in a fast-moving consumer-facing business
  • Experience digital media, advertising, mobile, or commerce and high-tech industries
  • Understanding of online marketing ecosystem and deep understanding of all online marketing channels (e.g. Direct, Social Media, Display, Affiliate, E-Mail, Newsletter, SEM, SEO)
  • Expertise with customer segmentation, engagement marketing, targeting, and database marketing methods
  • Has demonstrated an ability to achieve exceptional results with limited marketing budget
  • Strong analytical and quantitative skills including the ability to use customer research, hard data, and metrics to back up intuition and assess the efficacy of marketing program
  • Demonstrated ability to operate both strategically and tactically in a high-energy, fast-paced environment
  • High degree of organization and ability to manage multiple, competing priorities simultaneously
  • Excellent communication (verbal and written) and collaboration skills that enable you to earn trust at all levels
  • Extreme attention to detail and willingness to roll up your sleeves
  • Business level English and native level Spanish language skills required


Preferred Qualifications

  • MBA preferred
  • SQL knowledge

Meet our Amazonians: https://www.youtube.com/watch?v=4LV8-5U5EDQ&feature=youtu.be

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.